Problem: “Win this pitch, or lose your place on the Mondelez digital roster. And you can't do the Cadbury's briefs because of BBDO's global deal with Mars.”
Solution: Answer the Belvita brief with multi-platform aplomb - present it with style.
Results: Absolutely smashed the win, despite the French (there’s a story there...)
On this project I was both creative and CD. My role included strategy, overseeing of work and final pitch-winning presentation.
Creative credit: Albert Seleznyov, Head of Design